Swayblog

Back to School with Sway

Reading, Writing, and Arithmetic, it’s that time of year again. With the Back To School season upon us we thought that it would be fun to revisit a great First Day of School promotion that the Sway Bloggers participated in last year on behalf of Cherokee USA. Cherokee USA came to Sway Group with the […]

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What’s Happening at Sway? Check out Swayzine!

As always, things are busy around here at Sway Group. To keep you in the loop on the most recent happenings of the Sway Family we’ve created a monthly newsletter called Swayzine. Issue 2 of Swayzine was launched today and it includes some of our most recent campaigns, upcoming opportunities, and a pretty exciting partnership announcement between […]

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Event Spotlight: Bloggy Boot Camp St. Louis, MO (April 21, 2012)

We are thrilled to highlight the first stop of Bloggy Boot Camp in today’s Event Spotlight. Bloggy Boot Camp is a conference series in 2012 with events in four mid-sized markets. The first one is coming up very quickly in St. Louis on April 21 and is sold out with 130 attendees. Each Boot Camp […]

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Sway Group Case Study: First Response Fertility Test

Sway Group recently partnered with our friends at the Clever Girls Collective to give bloggers who were trying the conceive, the opportunity to test out the First Response Fertility Test and blog about their experiences. Links to each of these blog posts have been aggregated along with some useful information about the tests can be […]

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‘Tis the Season for Giving

It is now December 14th and if you are like me you are probably scrambling to get your holiday shopping complete and procrastinating until the last minute. Which is why I am glad I have a love/love relationship with the blogosphere. Where else can you find gift guides featuring products that have been used by […]

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Halloween Roundup: Cheese Heads Give Me Nightmares!

I’ve always loved being able to get a better read of people when the Holidays come around and Halloween is no different. These are some of the things that stood out to me amongst our roster of bloggers. (and I perused all of these while snacking on bite sized candy …I’ve gained 5 lbs. and […]

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Finding the Right Fit – Why Blogger Outreach Isn’t as Easy as 1, 2, 3…

As new articles surface related to DIY blogger outreach for brands, I find myself relating and knowing all too well the type of people scouring these articles for a glimmer of hope. Prior to joining Sway, I WAS one of those people. Hi, I’m Erin (read my bio here) and while these articles are offering […]

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